FEEDHAMMER — Basecamp Calendar Sync

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First things first: On the landing page, click on the "demo" link below the Hero section to try it without jumping any hoops ** I'm a long-time Basecamp user and satisfied with its overall functionality. Of course, there are many things that can be improved but that is not the point of this post. *Background* Basecamp lets users create "Projects". These projects are isolated workspaces that contain: members, todos, chat, files, message board, and calendar, etc. My issue was with the scattered calendars. Because I (and every other Basecamp user) creates a dedicated project for different scope of work, even if it is for the same client. For example, at any given time, I may have 4 projects for client-X and 3 projects for client-Y. *My pain point* I have experienced that most clients (especially the decision-makers) do not use Basecamp as often as we--the agency folks use it. They just use it when some reviews or comments are required or some file access. The clients organize their